Whether you’re just starting out in fix and flips and wholesaling real estate, or have years of experience as a real estate investor, the following tips from  The Short Sale Gal Kristine Zelazo are sure to help you boost your profits across the board!

Real Estate Investor Tips: Focus on Properties with a Motivated Buyer

If the buyer isn’t motivated to sell, then you’re unlikely to get the property at a price that works with your financial goals. An easy way to evaluate seller motivation involves evaluating the asking price.

For instance, if the home has been on the market for a year without any price reductions, then it’s a safe bet that the seller isn’t all that motivated, so they’re probably not willing to negotiate. Conversely, if a comparable property has been on the market for a year and its price has been reduced on a few occasions, then you’re more likely to have a motivated seller who is more likely to do whatever it takes to sell the property.

In general, approaching unmotivated sellers or property owners who haven’t listed their property is a waste of time. So keep your focus on the motivated sellers.

Real Estate Investor Tips: Know Your Financial Goals

Some investors are tempted to just wing it in an attempt to turn a profit, but they give little thought to setting actual financial goals. 

So before you buy another property, determine what you expect from your investments. What are your financial goals? Write down your goals and take the time to ensure that each future each investment is a step toward achieving those objectives.

If you are unsure of how to create financial goals,  a financial advisor can be well-positioned to assist. 

Real Estate Investor Tips: Don’t Hunt for Unicorns

Lots of novice investors get stuck on a unicorn hunt. They suffer from “a-better-deal-may-be-just-around-the-corner” syndrome, which can backfire in a big way as you could miss out on a big deal while you’re holding out for something better. 

Taking the plunge can be difficult, especially in the beginning. But it’s crucial that you realize that the “perfect deal” rarely exists. So in general, it’s better to move on a deal that meets most of your criteria instead of waiting for a perfect deal that may never come. 


There are a number of unique steps and processes involved when buying a short sale property, but when done right, you can stand to make significant profits as an investor. You’ll have lots of advantages in this regard when you work with a short sale expert like Kristine Zelazo, better known as The Short Sale Gal. 

Based in Florida, Kristine works with both buyers and sellers and she is an experienced negotiator. So if you’re an investor seeking to get started in buying short sales and need a great mentor or wish to pursue a short sale transaction for the sale of your property, turn to Kristine Zelazo, the Short Sale Gal!

To get started with selling your home, simply complete the home pre-sale form to provide Kristine with additional information on the property in question. Then, call 786.570.0360.

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